---
title: Firefly Blog | Laura Reid
description: SEO Content Specialist.
---

###### FIREFLY DIGITAL

# Latest from the Blog

Industry news, insights and thoughts from our team.

![consult-ill-1](https://blog.fireflydigital.co.nz/hubfs/consult-ill-1.png)

## Laura Reid

![Laura Reid](https://blog.fireflydigital.co.nz/hubfs/Team%20Round%20photos/Laura.jpg)

SEO Content Specialist.

### Recent Posts

<https://blog.fireflydigital.co.nz/en/firefly_blog/give-your-ecommerce-website-the-exposure-it-deserves>

 August 3, 2022

#### [Paid Search: Advertising Options for Ecommerce Websites](https://blog.fireflydigital.co.nz/en/firefly_blog/give-your-ecommerce-website-the-exposure-it-deserves)

Ecommerce websites are more popular than ever, and payment systems like Visa claim to process over 29 million online transactions...

<https://blog.fireflydigital.co.nz/en/firefly_blog/choose-the-perfect-cms-to-build-your-ecommerce-website>

 July 25, 2022

#### [Which Ecommerce CMS Should You Choose?](https://blog.fireflydigital.co.nz/en/firefly_blog/choose-the-perfect-cms-to-build-your-ecommerce-website)

CMS or Content Management Systems is a **web content management software** that you can use to create and manage the content of your...

<https://blog.fireflydigital.co.nz/en/firefly_blog/using-google-shopping-and-paid-search-for-your-online-business>

 July 20, 2022

#### [Using Google Shopping and Paid Search for Your Online Business](https://blog.fireflydigital.co.nz/en/firefly_blog/using-google-shopping-and-paid-search-for-your-online-business)

In today’s internet age, anything can be done online, and many customers prefer the convenience of online shopping. There’s no...

<https://blog.fireflydigital.co.nz/en/firefly_blog/four-ways-you-can-use-seo-to-promote-your-products>

 June 22, 2022

#### [Four Ways You Can Use SEO To Promote Your Products](https://blog.fireflydigital.co.nz/en/firefly_blog/four-ways-you-can-use-seo-to-promote-your-products)

When businesses want to promote their page, they often don’t push their products enough. Although it’s always an excellent idea...

<https://blog.fireflydigital.co.nz/en/firefly_blog/incorporating-video-into-your-digital-marketing-strategy>

 June 17, 2022

#### [Incorporating Video Into Your Digital Marketing Strategy](https://blog.fireflydigital.co.nz/en/firefly_blog/incorporating-video-into-your-digital-marketing-strategy)

You’re still a long way behind the competition if you think good old blog posts and other strategies are all the rage. In fact,...

<https://blog.fireflydigital.co.nz/en/firefly_blog/remarketing-your-shopify-and-why-its-needed>

 June 13, 2022

#### [Remarketing Your Shopify and Why It’s Needed](https://blog.fireflydigital.co.nz/en/firefly_blog/remarketing-your-shopify-and-why-its-needed)

With many stores selling their products online, it’s important to ensure you grab customers’ attention when they browse. Studies...

[All posts](https://blog.fireflydigital.co.nz/en/firefly_blog/all) [Next](https://blog.fireflydigital.co.nz/en/firefly_blog/author/laura-reid/page/2)

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###### Recent Posts

[The Google Ads Mistake Costing NZ Small Businesses](https://blog.fireflydigital.co.nz/en/firefly_blog/common-google-ads-mistake)

[Google Ads vs. Facebook Ads: What’s Best for Business](https://blog.fireflydigital.co.nz/en/firefly_blog/google-ads-vs-facebook-ads-nz/)

[Google Ads Trends to Watch: What's Changing in Digital Advertising](https://blog.fireflydigital.co.nz/en/firefly_blog/google-ads-trends-to-watch-whats-changing-in-digital-advertising)

[The Power of Meta Retargeting: Don’t Let Potential Customers Slip Away](https://blog.fireflydigital.co.nz/en/firefly_blog/the-power-of-meta-retargeting)

[Adapting to Consumer Demand: How Direct Brand Engagement is Shaping SEO Strategies in New Zealand](https://blog.fireflydigital.co.nz/en/firefly_blog/adapting-to-consumer-demand-how-direct-brand-engagement-is-shaping-seo-strategies-in-new-zealand)

### Categories

- [Digital marketing (62)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/digital-marketing)
- [SEO (10)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/seo)
- [Social media (8)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/social-media)
- [Websites (7)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/websites)
- [Google Ads (5)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/google-ads)
- [B2B (3)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/b2b)
- [E-commerce (3)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/e-commerce)
- [News (3)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/news)
- [B2C (2)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/b2c)
- [Blog (1)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/blog)
- [digital digest (1)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/digital-digest)

[See all](https://blog.fireflydigital.co.nz/en/firefly_blog/author/laura-reid#)

#### Browse by Blog Category

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###### [Digital Marketing](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/digital-marketing)

![](https://blog.fireflydigital.co.nz/hubfs/Firefly%20-%20August%202020/Images/Blog%20Images/e6901707aa53d3e621dfa094175f91240f7f72fe.png)

###### [SEO](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/seo)

![](https://blog.fireflydigital.co.nz/hubfs/Firefly%20-%20August%202020/Images/Blog%20Images/a5edd2528576a9ee8c0a63975ebcc803a0d298a6.png)

###### [Google Ads](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/google-ads)

![](https://blog.fireflydigital.co.nz/hubfs/Firefly%20-%20August%202020/Images/Blog%20Images/d169631493d04e7ae906f7288163358664e4246f.png)

###### [Social Media](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/social-media)

## Subscribe to our Blog

Keep up to date with the latest industry news and insights from Firefly.

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