--- title: Firefly Blog | Anthony Baxter (12) description: (12) --- ###### FIREFLY DIGITAL # Latest from the Blog Industry news, insights and thoughts from our team. ![consult-ill-1](https://blog.fireflydigital.co.nz/hubfs/consult-ill-1.png) ## Anthony Baxter ![Anthony Baxter](https://blog.fireflydigital.co.nz/hubfs/Team%20photos/Anthony.jpg) ### Recent Posts April 9, 2015 #### [Firefly PPC Tips](https://blog.fireflydigital.co.nz/en/firefly_blog/firefly-ppc-tips) **PPC Tips to help you succeed in a crowded marketplace:**We asked several adwords... April 2, 2015 #### [Meet the New Artificial Intelligence-Rankbrain](https://blog.fireflydigital.co.nz/en/firefly_blog/meet-the-new-google-artificial-intelligence-rankbrain) **Meet Rankbrain, The new Google Artificial Intelligence responsible for...** March 14, 2015 #### [Negative Keywords](https://blog.fireflydigital.co.nz/en/firefly_blog/negative-keywords) **Recently there have been requests to explain how negative keywords work and concerns over...** September 29, 2014 #### [16 Things Making You Dumber](https://blog.fireflydigital.co.nz/en/firefly_blog/16-things-making-you-dumber-2) There are lots of things we need to be doing daily to make sure we are getting... September 24, 2014 #### [What We Learned from Social Media 101, and What You Can Learn Too](https://blog.fireflydigital.co.nz/en/firefly_blog/what-we-learned-from-social-media-101-and-what-you-can-learn-too) For those who might have missed it, last week at Firefly we hosted our own FREE event: Social Media 101. A... April 18, 2014 #### [5 Signs You Love Your Job](https://blog.fireflydigital.co.nz/en/firefly_blog/5-signs-you-love-your-job) Just about everyone has at some point in their life been in a position or... [Previous](https://blog.fireflydigital.co.nz/en/firefly_blog/author/anthony/page/11) [All posts](https://blog.fireflydigital.co.nz/en/firefly_blog/all) ###### Subscribe to our Blog Keep up to date with the latest industry news and insights from Firefly. ###### Recent Posts [The Google Ads Mistake Costing NZ Small Businesses](https://blog.fireflydigital.co.nz/en/firefly_blog/common-google-ads-mistake) [Google Ads vs. Facebook Ads: What’s Best for Business](https://blog.fireflydigital.co.nz/en/firefly_blog/google-ads-vs-facebook-ads-nz/) [Google Ads Trends to Watch: What's Changing in Digital Advertising](https://blog.fireflydigital.co.nz/en/firefly_blog/google-ads-trends-to-watch-whats-changing-in-digital-advertising) [The Power of Meta Retargeting: Don’t Let Potential Customers Slip Away](https://blog.fireflydigital.co.nz/en/firefly_blog/the-power-of-meta-retargeting) [Adapting to Consumer Demand: How Direct Brand Engagement is Shaping SEO Strategies in New Zealand](https://blog.fireflydigital.co.nz/en/firefly_blog/adapting-to-consumer-demand-how-direct-brand-engagement-is-shaping-seo-strategies-in-new-zealand) ### Categories - [Digital marketing (62)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/digital-marketing) - [SEO (10)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/seo) - [Social media (8)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/social-media) - [Websites (7)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/websites) - [Google Ads (5)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/google-ads) - [B2B (3)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/b2b) - [E-commerce (3)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/e-commerce) - [News (3)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/news) - [B2C (2)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/b2c) - [Blog (1)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/blog) - [digital digest (1)](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/digital-digest) [See all](https://blog.fireflydigital.co.nz/en/firefly_blog/author/anthony/page/12#) #### Browse by Blog Category ![](https://blog.fireflydigital.co.nz/hubfs/Firefly%20-%20August%202020/Images/Blog%20Images/d169631493d04e7ae906f7288163358664e4246f.png) ###### [Digital Marketing](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/digital-marketing) ![](https://blog.fireflydigital.co.nz/hubfs/Firefly%20-%20August%202020/Images/Blog%20Images/e6901707aa53d3e621dfa094175f91240f7f72fe.png) ###### [SEO](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/seo) ![](https://blog.fireflydigital.co.nz/hubfs/Firefly%20-%20August%202020/Images/Blog%20Images/a5edd2528576a9ee8c0a63975ebcc803a0d298a6.png) ###### [Google Ads](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/google-ads) ![](https://blog.fireflydigital.co.nz/hubfs/Firefly%20-%20August%202020/Images/Blog%20Images/d169631493d04e7ae906f7288163358664e4246f.png) ###### [Social Media](https://blog.fireflydigital.co.nz/en/firefly_blog/tag/social-media) ## Subscribe to our Blog Keep up to date with the latest industry news and insights from Firefly. ![test-ill-2](https://blog.fireflydigital.co.nz/hubfs/test-ill-2.png) X